Social Media Marketing
Just Search can provide you with a service that will attract more visitors to your site and increase your company or brand visibility online.
The social media optimisation or SMO strategies that we employ can be used in conjunction with any existing SEO campaigns that you may have.
The more extensive your SMO campaign, the greater your chances of reaching a wider audience are. Used alongside an SEO campaign, SMO enables you to drive additional referral traffic to your site through channels other than traditional search engines.
THE POWER OF SOCIAL MEDIA
The largest community most companies have existed on their own website and social media optimisation allows you to harness the power of that community by encouraging your customers to recommend your services to their friends.
As SMO specialists, we can work with you to promote your brand, products or services through a range of carefully selected websites on a regular basis. Regular posts will help to increase and maintain your following, and ensure that you have a constant and regular presence online and this will form an integral part of your online reputation management strategy.
JUST SEARCH SOCIAL MEDIA OPTIMISATION
The SMO strategies that we apply involve a range of tried and tested methods that are tailored to suit your individual needs and the industry in which you are based.
Through the use of completely unique content posted onto microblogs and satellite blogs, social bookmarking, status updates, sharing techniques and videos, you can benefit from improved search engine results and a higher volume of more relevant traffic.
BENEFITS OF SOCIAL MEDIA OPTIMISATION
SMO is an ever-evolving practice, which can provide you with countless benefits:
INCREASED PORTABILITY OF CONTENT
Unlike static web pages, content that is posted on social media sites is extremely portable, and pages can be indexed through a variety of different sources.
INBOUND LINKS
Inbound links are seen as ‘votes of confidence’- so the more sites that link to yours, the more confident the search engines will be that your site contains relevant content, which in turn can boost your search engine rankings.
MORE OPPORTUNITIES TO LINK
With social media sites, you are presented with many more opportunities to link back to your site yourself, which in turn can help to increase the number of visitors that you receive.
SOCIAL BOOKMARKING
Through the use of social bookmarking, any fresh content that is added to your site or to your blogs can be regularly flagged up (‘bookmarked’) and tagged, which is a great way of alerting search engines and individuals to any updates, in addition to helping you to reach out to your target audience even further.
SHARE YOUR CONTENT
Video sites in particular are a great way of allowing others to use your content, although it will still be credited to you, and is another effective way of driving your traffic up.